The fundamentals for growing on social networks and the web

The volume illustrates the secret to good promotional activity on social media and on the web, starting from data analysis, setting up a correct strategy and moving on to content management and promotional campaigns, all with a scientifically advanced approach.

The book is aimed at anyone who wants to achieve good results by promoting their profession and who wants to use the platforms available today as a digital megaphone to attract those interested in what is being offered.

A guide, written on scientific basis, which takes into consideration the most important effects that need to be recreated in the mind of one’s audience to obtain results that are, on one hand useful for the growth of the professional, and on the other,  interesting and pleasant for the public in order to understand which brain mechanisms predict success, how to create impactful content and how to effectively promote yourself as a freelancer!